/ daily makeup

A makeup look anyone can pull off

Natural looks seem so simple, yet they are somehow the hardest to achieve. Today we’ll show you how to master your very own version of a daily look in less than 15 minutes.

Step 1: Create some space

All kinds of art start with a blank canvas - the same goes for make-up. Take some time to take care of your skin on a daily basis, and don’t forget to check your brows every once in a while.

Your eyebrows are the ones in charge of framing your face, so they should be sculpted into a shape that works best on your face-shape. Be careful not to over-pluck your brows and always think about the placement — a nice arch and a tail can do wonders for your face.

And remember, sometimes all you have to do is clean up some stray hairs under the arch, which creates more space between your eyes and brows. This space helps lift the eye and lets you use less product. Now all you need to do is fill in the sparse areas with a pencil or a pomade, then move on to the eyes.

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Step 2: Definition and dimension

Creating definition basically means that you are adding dimension to your look, which helps you avoid a flat, almost two-dimensional appearance. This step is all about lights and shadows, which naturally create dimension on your face. The products you use are meant to accentuate that contrast and, consequently, create more definition.

For the eyes, start with an eyeshadow that is slightly darker than your skin tone. On the outer third of the eye, apply some product as close to the lash line as possible, as if you are creating a winged liner.
Make sure to work the product into your lash line, so that any gaps of bare skin won’t peek out from in between your lashes. Getting the product into every nook and cranny will make your lashes look thicker, fuller and fluffier.

Pro-tip: If your eyes are hooded or downturned, try not to extend the eyeliner outwards. Your crease will fold over and the eyeliner will end up looking wonky and just not right. Using an eyeshadow instead of an actual eyeliner can help you avoid that as well.

Step 3: Shimmer time

On the inner third and middle of the eyelid, it’s always a good idea to apply some shimmer. Shimmery eyeshadows consist of tiny particles that reflect light softly, which contributes to the idea of a natural look.
This works especially well on deep-set eyes — the shimmer brings the eyes forward and makes them look bigger.

Pro-tip: Know the difference between shimmer and glitter. Glitter is much more intense and chunky, which is why we wouldn’t necessarily recommend it if you’re going for a natural look. But sometimes, a little bit of glitter can really make your day — so if you feel like it, go for it!

Step 4: Smoke it up

Finish off the eyes by adding some of that same shimmer on your lower lash line. Keep the product on the outer third to avoid making the eyes look smaller.
Once you’ve applied the eyeshadow on your lid and under the eyes, start blending with a clean fluffy brush. A clean brush doesn’t leave much room for error, which makes this technique perfect for beginners and pros.
Add some mascara and you’re ready to move on to the next step.

Step 5: Skin focus

Your complexion will ultimately be the one to decide whether the look classifies as natural or not. Applying too much foundation or using the wrong technique can lead to the notorious cake-face look, which only makes you look older in real life.

The goal is not to cover up your entire face, but to bring out your best features. To do that, apply a thin layer of foundation all over your face first and blend it well. Apply the next thin layer only on the areas where you need more coverage, but avoid the areas where your skin is clear or only slightly red.

Next, spot conceal the blemishes and red areas that still stand out. Let the product sit on your skin for a minute before you blend, as that will instantly give you more coverage without adding any extra product.

Use a small amount of concealer under the eyes and blend it all in with your finger. Fingers will heat the product up and make it much easier to blend (brushes often leave streaks and texture behind).

Pro-tip: If you struggle with redness in your complexion, or even acne, try color correcting before foundation. Green correctors get rid of the red, which means that you’ll end up using way less foundation. This will help you avoid the cakey look and feel on your face.

Step 6: Set and go

The very last step of any foundation routine is always setting with some sort of powder. Translucent powders are the most universal option, as they work well for most skin types and tones. Go for a finely milled powder to get a smooth and even complexion, which, by the way, photographs really well.

Another “rule” to keep in mind is to apply less. Baking your entire face like a beauty guru is a good idea only if you’re doing drag make-up, which is meant to hold up under scorching hot stage lights. So unless your daily life is a drag show, baking is completely unnecessary.

Set with a light layer of translucent powder and make sure to press the product into your skin, either with a brush or a damp make-up sponge.

Pro-tip: After you’ve set everything in place, apply some blush, bronzer and highlighter. This will bring some color and dimension back into your face and make you look awake and alive.


Products list


  • MAC Burgundy Times Nine eyeshadow palette
  • Lancome Teint Miracle foundation in shade 010
  • Bourjois Radiance Reveal concealer in shade 02 Beige
  • YSL Babydoll Kiss & Blush no. 2
  • Ben Nye SK-3 Shadow Wheel
  • YSL Dessin Des Sourcils eyebrow pencil no. 5
  • MAC Whirl lip pencil
  • Kryolan Lip Stain in shade Gospel
  • Kryolan High Gloss
  • L'Oreal False Lash Superstar X-Fibre mascara